Rajesh Iyer

The New Marketing Game

The new marketing game: Stacks that get smart

Brands face rising message fatigue. Smart, context-aware MarTech powered by agentic AI helps deliver relevant, respectful experiences that improve engagement, reduce frustration, and drive meaningful mid-funnel conversions.

Living in a Kubernetes world

Kainos’ Gareth Workman on the rise of Kubernetes and what the future has in store for the “Swiss Army knife of technology”

Inside Mars’ digital transformation

Since embarking on a digital transformation four years ago, Mars has instilled a culture of user centric design and agile sprint delivery, leveraging Mars’ Digital Engine.

Praveen Moturu, VP, Chief Enterprise Architect, talks about its success stories, the importance of innovation and the value of continuous test and learn digital sprints

Rajesh Iyer

The New Marketing Game

The new marketing game: Stacks that get smart

Brands face rising message fatigue. Smart, context-aware MarTech powered by agentic AI helps deliver relevant, respectful experiences that improve engagement, reduce frustration, and drive meaningful mid-funnel conversions.

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